Blog: Tolkien's popularity

On 2 September 2022 the landscape of Tolkien fandom, fantasy media and streaming services will fundamentally change with the release of The Lord of the Rings: The Rings of Power, the most expensive TV series ever produced. Amazon have funded the endeavour which is the brainchild of J.D. Payne and Patrick McKay, but so far the much of the online commentary is trapped either comparing the series (they haven’t seen) to Peter Jackson’s The Lord of the Rings film trilogy, or through the lens of the intentions and thoughts of the author. (more…)

J.R.R. Tolkien by Pamela Chandler. © Diana Willson
J.R.R. Tolkien by Pamela Chandler. © Diana Willson

As an author, J.R.R. Tolkien remains one of the most popular writers in the world, with book sales in the 250-300 million range and earning a position where he is widely regarded as the father of modern fantasy. Those book sales have not only touched millions of people the world over – and led to the creation of this Society – but spawned two blockbuster film trilogies which caused Forbes to declare Tolkien as the third highest-earning “dead celebrity” behind Michael Jackson and Elvis Presley. (more…)